Does your company really deserve VC money?

Investment firms hear from thousands of entrepreneurs every year, so making your company stand out from the crowd is crucial. Beth Seidenberg of Kleiner Perkins Caufield & Byers lays out the five factors her firm looks at when deciding whether a start-up deserves funding in this entrepreneur thought leader lecture given at Stanford University. Key among those factors? Strong leadership.

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About the Author, Chris Morris

Chris Morris is editor of the Entrepreneur Corner on VentureBeat, helping start-up business owners launch and grow their companies. He previously worked at Yahoo! Finance, where he was managing editor, and as director of content development at CNNMoney.com. His work has also appeared in Variety, CNBC.com, AOL and Forbes.com.